Fiona Backpack (Black)

$149.00 $149.00

Introducing Fiona (or "FiFi" for short!), an incredibly innovative and game changing pump backpack, from Sarah Wells Bags, the original stylish pump bag brand since 2013.

Sarah Wells names all of her bags after the important people in her life and this bag is no exception; Sarah treasures her role as Aunt to several nieces and a nephew. Auntie Sarah and Fiona most enjoy their time together playing fun games in the swimming pool or Chesapeake Bay, talking about all FiFi's favorite animals (horses and pups for sure)--when Sarah thinks of Fiona, she thinks of her huge smile and bright personality (which is why we had to debut this bag in hot pink as well as black and gray). 

In addition to our famous lifetime warranty and mama community, when you buy a Fiona bag you'll enjoy:

  • Machine washable, luxury Neoprene. This backpack is soft, durable and machine washable. Read care labels for complete instructions.
  • Double insulated side pockets that all portable (even larger) pumps on the market and can keep pumped milk cold, with ice packs, for up to 6 hours (or use our Cold Gold cooler bag).
  • Padded tech pocket keeps your laptop and devices safe.
  • Impeccable organization with tons of built-in storage pockets. Use the hidden front pocket for storing valuable and quick access items.
  • Carrying handle and fully adjustable straps increase comfort and flexibility when you’re on-the-go.
  • Luggage strap makes this bag the perfect travel companion for work trips and family vacations.

Fiona is truly a game changing innovation in the pump bag space, combining everything you love about our bags: function, style, comfort with the addition of: MACHINE WASHABILITY! YAYYYYY!!! 

Bag Dimensions: 15"H x 13"W x 6"D

Smaller Side Pocket: 9.25"H x 7"W x 5.5"D

Larger Side Pocket: 9.25"H x 7"W x 7.5"D

Total # of Pockets: 6

Weight: 2 lbs. 1 oz.

Lightly Structured

Wondering what bag best suits you? Check out our Bag Comparison Chart.

Please Note: When purchasing this product, you are solely purchasing the bag. Items featured with the bag like an accessory, breast pump, etc. are shown for functionality and styling purposes. These items are sold separately. Thank you!


Customer Reviews

Based on 5 reviews
Allison Paige
Deal Breaker

I was worried about retuning to work and having to pump let alone bring multiple bags. Fiona is the best back, not too big and not too small. Very spacious where I can bring my pump and supplies AND my lunch, laptop , water bottle and more ! So worth it.

Ashley Wethall
THE bag

I almost didn’t buy this bag, as I have the Norah bag. I wish I had bought Fiona sooner! The neoprene is so easy to clean and this bag is incredible! Definitely worth the purchase!

Sharon Zeller
Sarah Wells does it again!

This bag is the best. I love the two side pockets, it fits my laptop and it's so so soft! I use it for pumping stuff at work right now and I'm planning on taking it on an international trip in a few weeks and using it as our diaper bag. I love the versatility.

Teil Frederic
Everything I didn’t know I needed! (And more :) )

I always thought I preferred a tote style bag but this backpack is awesome!! It fits so much and I love that it’s machine washable. I pack everything but the kitchen sink to pump at work so sometimes I really have to hold the bag closed to zip it but it always closes for me and keeps everything safe inside :) . I wish it was just a little bigger so I could fit my assembled flanges more comfortably with my pump, pumparoo, drying rack, spare flanges, pump strap and snacks but I think I’m just overkill on how much I pack lol!

One thing that I would really like to see is a couple elastic pockets on the inside to stash things for easy access, especially stuff you don’t want to tip over. I miss that about my tote bag instead of having a root around my backpack to find what I need. The one zip pocket on the inside isn’t quite enough so I just toss most things into my pumparoo. However, I would love a pocket for my soap to keep it upright and/or a place to stash my “hot” items like pump spray/nipple butter, hand sanitizer, keys, ect. My exterior pockets are all full of extra tubing/replacement parts :p .

All in all I think this is the best pump bag I’ve tried. The straps are so incredibly comfortable and the material is pillowy like a cloud. A wonderful bag that comes highly recommended by me!

Audra W
Fits Everything I Need!

I have a Spectra S1 and I use Willow Go’s while I’m commuting to and from a work site. I can fit both in this bag plus my laptop, chargers, small notebook and of course my flanges/bottles. The expandable water bottle pocket fits my Ceres Chill perfectly. The front zip pocket fits my phone and some snacks! Which means I can fit everything I need for one day into this bag! I love that it is washable just in case it gets dirty at work!